8 Strategies to Maximize Contextual Advertising Revenues

I been looking for information to increase my blog’s contextual advertising revenues and here is what I found:

1. Determine What Kind of Blogs are best for Contextual Advertising

Contextual advertising is not fit for all blogs. Some blogs do extremely well with it, earning 5-figures or more in a month while others earn mere pennies a month. What surprise me is that it’s not about traffic as there are some blogs getting only 5,000 ad impression that earn more that those getting 50,00 impression monthly. So, what kinds of blogs do well on contextual ads?

Experiences and testimonies reveal that visitor’s characteristics determine what blogs work well with contextual ads. These are:

- Blogs where visitors are in a buying mood
- Blogs where visitors are looking for information on specific products or services that interest them. These may be product, business opportunity, looking to buy tickets, and etc.
- Blogs where visitors are researching ways to spend money.
- Blogs where there is a high percentage of fresh unique visitors as regular visitors tend to ignore ads
- Blogs where visitors show an interest to ads, and not just the blog’s offerings

So, if you are up to contextual advertising, the next time you create your next blog, be sure the kind of visitor will fall under the above categories. And if contextual advertising is not working for you as you expect, be sure to check out other forms to monetize your blog such as affiliate programs and CPM-based advertising.